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image It’s almost 6 months into 2009 and a great time to reevaluate resolutions and goals. Honestly, I don’t even know how these first months passed so quickly, I’m still getting my feet wet! But really, businesses at this point have a better idea of where their company is going during this recession, what major final decisions they will be making, and whether or not it’s a good time for their company to make any “investments.”

For us here at Invesp, we’ve decided to push forward, regardless of how business is going, not that we’re complaining. We’re of the mentality that if we don’t invest big now and work hard now, then when?

What I’ve noticed with clients though is that we get either extremes. Some are eager to shine at a time when every other company out there is afraid to spend an extra dime. These companies are likely to sign up with us within 1 week. On the other extreme there are those companies that can’t contemplate spending another dime during tough times.

And then there are the in-betweeners: companies that the sales cycle lasts a year or more until they muster the courage, or others that contact us but then disappear for a while until they’re ready to negotiate again. It’s interesting to see the different attitudes and business mentalities during these times. More interesting, of course, will be to see which companies fair well at the end of the storm.

So what was your resolution for your business? Was it growth, or stability? If you want to maintain stability what are you doing, just riding it out without venturing into different initiatives? Or does stability mean taking necessary steps to maintain last year’s status? Whatever it is, now is a great time to evaluate how far along you’ve come and consider next steps. Share with us what your resolutions were, and what you are doing to achieve them.

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3 Responses to “ About 6 months down and 6 months to go – what’s your business up to?”

 
Logo Design Says -- May 30th, 2009 at 4:27 am

The first half of year we planned ways to improve conversions and reach, now we are in the process of implementing them.

 
iWrite2Know Says -- May 31st, 2009 at 6:28 am

We would like to continue doing what we are doing. We have just begun in the last quarter. We would continue our free services to the general public through our website. The plan is to do the same we did earlier despite recession.

 
D4_PJH Says -- June 6th, 2009 at 3:11 pm

My plans for my business that were based on data gathered over nearly 10 years of trading changed overnight as of end of January. My company is a design studio in England and my percentage split of work was 80% branding and print, 15% web design & web development and 5% copywriting etc. As of February up to today it’s 90% web design & web development, 5% branding and 5% copywriting. So restructuring (and growing) in a recession has been more than interesting.

Looking forward to the next six months though as it’s all good, and we prefer the online work anyway.

Happy days.

 

What do you think?