Comments on: C2C 5 Step Series: Clients are the best sales & marketing team

By: Negotiation Trainer

Negotiation Trainer — Fri, 21 Dec 2007 19:15:10 +0000

There is nothing better for business than a satisfied client’s opinion. Our company provides services as negotiation courses and having top quality services is vital .Clients will talk about your services/products good or bad. Good opinion = more clients, bad opinion = losing clients, is as simple as that.

By: Viral marketing 101: The complete guide! | The Invesp Blog

Viral marketing 101: The complete guide! | The Invesp Blog — Thu, 29 Nov 2007 06:45:52 +0000

[...] C2C introduction- Client are the best sales & marketing team [...]

By: Ruminations on “You are Your Brand” - TheVanBlog

Ruminations on “You are Your Brand” - TheVanBlog — Tue, 20 Nov 2007 14:11:07 +0000

[...] I think the concept easily applies to smaller, seemingly mundane actions. Among other things, I write weekly blog entries for the Invesp Blog. When asked for a photo to go with the blog, I didn’t think too much about it [...]

By: Ask Not What Your Customers Can Do For You… - TheVanBlog

Ask Not What Your Customers Can Do For You… - TheVanBlog — Wed, 10 Oct 2007 22:28:59 +0000

[...] The more you do for your customers the more they’ll sing your praise and the more they’ll spread the word and do your marketing for you. [...]

By: Stephen Da Cambra

Stephen Da Cambra — Tue, 09 Oct 2007 00:09:58 +0000

@Matt – Your comment underscores how particularly important it is for small companies and freelancers to practice C2C marketing. Thanks.

@Khalid – A quick search found references to the fact that it is anywhere from three to 20 times more expensive to attract a new customer than to retain an existing one – expensive indeed.

By: khalid

khalid — Sun, 07 Oct 2007 19:59:22 +0000

Matt, maybe because I am a math person but I love how used numbers to explain the point. I wonder sometimes if business forget how expensive it is to acquire a customer in the first place.

By: Matt

Matt — Sat, 06 Oct 2007 05:29:37 +0000

Too right!

I’ve learnt this the hard way, and really if you aren’t getting referrals, you are doing something wrong.

Think about it this way – you spent 10 minutes following up a customer (for simplicity, say you get $60 an hour.. so you just “lost” $10 of your time you didnt need to spend) That customer is now extremely satisfied and refers a friend. You now have a new client and all it cost you was $10.

Alternatively, you don’t worry about your customers, and have to rely on advertising, which you’ll be spending alot more than $10 per customer on

By: This Week In SEO - 10/5/07 - TheVanBlog

This Week In SEO - 10/5/07 - TheVanBlog — Sat, 06 Oct 2007 01:49:37 +0000

[...] C2C 5 Step Series: Clients are the best sales & marketing team [...]

By: Stephen Da Cambra

Stephen Da Cambra — Thu, 04 Oct 2007 21:23:21 +0000

Steven – “treat your customers right” – I’ll always wonder why so few companies truly understand this concept.

By: Steven Bradley

Steven Bradley — Thu, 04 Oct 2007 18:27:03 +0000

Great post Stephen (Great name too even if your spelling is a little off).

Your own customers are your best marketers and sales people. Treat them right and they’ll sing your praises from now till the end of time. And the irony is if you were to have said everything your customer said it wouldn’t have been as effective. What other people say about us carries more weight than what we say about ourselves.

I’ve been telling people for a long time that the best marketing you can do is treat your customers right.