Comments on: Secure Your Business’s Website to Make Conversions a Lock http://www.invesp.com/blog/ecommerce/secure-your-businesss-website-to-make-conversions-a-lock.html Conversion Rate Optimization Blog Tue, 20 Jul 2010 12:03:46 +0000 http://wordpress.org/?v=2.8.6 hourly 1 By: Conversion Optimization: When & Where to Address Customer Anxiety | rossboardman.com http://www.invesp.com/blog/ecommerce/secure-your-businesss-website-to-make-conversions-a-lock.html#comment-6620 Conversion Optimization: When & Where to Address Customer Anxiety | rossboardman.com Tue, 11 Aug 2009 23:18:58 +0000 http://www.invesp.com/blog/?p=926#comment-6620 [...] Invesp Consulting posted an article including some stats about how important privacy and security are to customers: [...] [...] Invesp Consulting posted an article including some stats about how important privacy and security are to customers: [...]

]]> By: Conversion Optimization: When & Where to Address Customer Anxiety | Small Business Software|News, Reviews and Resources! http://www.invesp.com/blog/ecommerce/secure-your-businesss-website-to-make-conversions-a-lock.html#comment-6578 Conversion Optimization: When & Where to Address Customer Anxiety | Small Business Software|News, Reviews and Resources! Fri, 31 Jul 2009 08:58:58 +0000 http://www.invesp.com/blog/?p=926#comment-6578 [...] Invesp Consulting posted an article including some stats about how important privacy and security are to customers: [...] [...] Invesp Consulting posted an article including some stats about how important privacy and security are to customers: [...]

]]> By: Conversion Optimization: When & Where to Address Customer Anxiety « Old Town New World CONFERENCE - Oct 23rd, 2009 http://www.invesp.com/blog/ecommerce/secure-your-businesss-website-to-make-conversions-a-lock.html#comment-6519 Conversion Optimization: When & Where to Address Customer Anxiety « Old Town New World CONFERENCE - Oct 23rd, 2009 Fri, 17 Jul 2009 13:55:13 +0000 http://www.invesp.com/blog/?p=926#comment-6519 [...] Invesp Consulting posted an article including some stats about how important privacy and security are to customers: [...] [...] Invesp Consulting posted an article including some stats about how important privacy and security are to customers: [...]

]]> By: Conversion Optimization: When & Where to Address Customer Anxiety | Get Elastic http://www.invesp.com/blog/ecommerce/secure-your-businesss-website-to-make-conversions-a-lock.html#comment-6487 Conversion Optimization: When & Where to Address Customer Anxiety | Get Elastic Mon, 13 Jul 2009 11:19:08 +0000 http://www.invesp.com/blog/?p=926#comment-6487 [...] Invesp Consulting posted an article including some stats about how important privacy and security are to customers: [...] [...] Invesp Consulting posted an article including some stats about how important privacy and security are to customers: [...]

]]> By: didier rutmann http://www.invesp.com/blog/ecommerce/secure-your-businesss-website-to-make-conversions-a-lock.html#comment-4327 didier rutmann Sun, 08 Mar 2009 14:18:12 +0000 http://www.invesp.com/blog/?p=926#comment-4327 I recommend a service call GamaSec ( www.gamasec.com) remote online web vulnerability-assessment service that tests web servers, web-interfaced systems and web-based applications against thousands of known vulnerabilities with dynamic testing, and by simulating web-application attacks during online scanning. The service identifies security vulnerabilities and produces recommended solutions that can fix, or provide a viable workaround to the identified vulnerabilities www.gamasec.com I recommend a service call GamaSec ( http://www.gamasec.com) remote online web vulnerability-assessment service that tests web servers, web-interfaced systems and web-based applications against thousands of known vulnerabilities with dynamic testing, and by simulating web-application attacks during online scanning.

The service identifies security vulnerabilities and produces recommended solutions that can fix, or provide a viable workaround to the identified vulnerabilities

http://www.gamasec.com

]]> By: 7 Steps to Shopping Cart Checkout Optimization — Chicago Style SEO http://www.invesp.com/blog/ecommerce/secure-your-businesss-website-to-make-conversions-a-lock.html#comment-4206 7 Steps to Shopping Cart Checkout Optimization — Chicago Style SEO Thu, 12 Feb 2009 14:33:50 +0000 http://www.invesp.com/blog/?p=926#comment-4206 [...] to secure form submission buttons. The “highly visible” part is really important. From the Invesp Blog: After some A/B split testing involving security logo appearances and different placements on the [...] [...] to secure form submission buttons. The “highly visible” part is really important. From the Invesp Blog: After some A/B split testing involving security logo appearances and different placements on the [...]

]]> By: Samantha http://www.invesp.com/blog/ecommerce/secure-your-businesss-website-to-make-conversions-a-lock.html#comment-4075 Samantha Fri, 16 Jan 2009 23:52:21 +0000 http://www.invesp.com/blog/?p=926#comment-4075 Audio Bible, "secure" does seem like it would outperform the negative connotation of "hacker." Audio Bible, “secure” does seem like it would outperform the negative connotation of “hacker.”

]]> By: Bloggers Digest 1/9/09 » Ecommerce Blog http://www.invesp.com/blog/ecommerce/secure-your-businesss-website-to-make-conversions-a-lock.html#comment-4034 Bloggers Digest 1/9/09 » Ecommerce Blog Fri, 09 Jan 2009 23:04:59 +0000 http://www.invesp.com/blog/?p=926#comment-4034 [...] Consulting s&#104ar&#101s 7 ti&#112s for &#98ui&#108din&#103 trust &#119ith security, re&#108ia&#98i&#108ity and privacy e&#108ements on &#121our [...] [...] Consulting s&#104ar&#101s 7 ti&#112s for &#98ui&#108din&#103 trust &#119ith security, re&#108ia&#98i&#108ity and privacy e&#108ements on &#121our [...]

]]> By: Audio Bible http://www.invesp.com/blog/ecommerce/secure-your-businesss-website-to-make-conversions-a-lock.html#comment-4033 Audio Bible Fri, 09 Jan 2009 19:05:55 +0000 http://www.invesp.com/blog/?p=926#comment-4033 I would think the McAfee Secure out performed the old Hacker Safe sign... Why? Negative wording, who ever thougth up the original Hacker Safe wording, it is giving the user a negative experience right off the bat. It is planning a negative idea right off the bat that the user is not even think of. McAfee does have some positive benefits, but minimual I would guess. Most of the gain is in rewording? What would you respond more positive too? 'Hacker' or 'Secure? I would think the McAfee Secure out performed the old Hacker Safe sign…

Why?

Negative wording, who ever thougth up the original Hacker Safe wording, it is giving the user a negative experience right off the bat. It is planning a negative idea right off the bat that the user is not even think of.

McAfee does have some positive benefits, but minimual I would guess.

Most of the gain is in rewording?

What would you respond more positive too?

‘Hacker’ or ‘Secure?

]]> By: Bloggers Digest 1/9/09 | Get Elastic http://www.invesp.com/blog/ecommerce/secure-your-businesss-website-to-make-conversions-a-lock.html#comment-4024 Bloggers Digest 1/9/09 | Get Elastic Fri, 09 Jan 2009 11:03:02 +0000 http://www.invesp.com/blog/?p=926#comment-4024 [...] Consulting shares 7 tips for building trust with security, reliability and privacy elements on your [...] [...] Consulting shares 7 tips for building trust with security, reliability and privacy elements on your [...]

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