We like to keep our readers up-to-date with any changes we’ve made or intend to make, so here goes:

• New design: We just released the new design of the invesp earlier this week. One of the main complaints I received on our previous blog is that the middle section of the blog was too wide which makes reading posts a little difficult. As you can see, we went to a three column format, reducing the size of the middle section. We are still working through few bugs with the new templates and hope to get everything working properly by early next week.

• New voices: You will start seeing some new voices on the invesp blog to provide you with a wider variety of opinions and expertise. Chris Garrett, Gina Makkar, Laura Evans, and Stephen Da Cambra will be sharing their thoughts and expertise with us on regular basis.

• Landing page optimization whitepaper: This whitepaper will be around 30 pages filled with tips and techniques to increase your landing page conversion rate.

• Landing page templates: We will be making couple of the templates for landing pages available for everyone to use. These templates will provide a good starting point to anyone who is running a PPC campaign and would like to use a professionally designed landing page.

Happy Reading!