Comments on: C2C Step 4: Get Them Engaged http://www.invesp.com/blog/sales-marketing/c2c-step-4-get-them-engaged.html Conversion Rate Optimization Blog Mon, 30 Jan 2012 16:07:43 +0000 hourly 1 http://wordpress.org/?v=3.1 By: Steven Bradley http://www.invesp.com/blog/sales-marketing/c2c-step-4-get-them-engaged.html#comment-1257 Steven Bradley Thu, 01 Nov 2007 22:42:23 +0000 http://www.invesp.com/blog/sales-marketing/c2c-step-4-get-them-engaged.html#comment-1257 Yep, every company and situation is unique. Even B2B can profit through blogging, though. It can be a way to update your customers about company news. It's still a good way to make your company more transparent. I agree that a blog isn't the answer for every business. You need a certain skillset to blog effectively. But I don't think there's any one type of business that can't make a blog work. Yep, every company and situation is unique. Even B2B can profit through blogging, though. It can be a way to update your customers about company news. It’s still a good way to make your company more transparent.

I agree that a blog isn’t the answer for every business. You need a certain skillset to blog effectively. But I don’t think there’s any one type of business that can’t make a blog work.

]]> By: Stephen Da Cambra http://www.invesp.com/blog/sales-marketing/c2c-step-4-get-them-engaged.html#comment-1252 Stephen Da Cambra Thu, 01 Nov 2007 05:20:24 +0000 http://www.invesp.com/blog/sales-marketing/c2c-step-4-get-them-engaged.html#comment-1252 Khalid and Ayat - Agreed - blogging cannot be all things to all people (or businesses). But this is true of most marketing media. B2B firms generally do not use broadcast media to advertise. I think Ayat is quite right, every company's situation is unique and they need to evaluate whether or not blogging or social media is right for them. Thanks for the comments! Khalid and Ayat – Agreed – blogging cannot be all things to all people (or businesses). But this is true of most marketing media. B2B firms generally do not use broadcast media to advertise. I think Ayat is quite right, every company’s situation is unique and they need to evaluate whether or not blogging or social media is right for them.

Thanks for the comments!

]]> By: ayat http://www.invesp.com/blog/sales-marketing/c2c-step-4-get-them-engaged.html#comment-1245 ayat Wed, 31 Oct 2007 14:33:52 +0000 http://www.invesp.com/blog/sales-marketing/c2c-step-4-get-them-engaged.html#comment-1245 Khalid, you pose a critical question. How much time, efforts and resources should blogging take up if you area B2B and even a B2C company? When is it too much? These are important questions that every blogging business should consider and evaluate. Every company has a unique situation. The business must evaluate what good (if any good at all) the blog is accomplishing. Everybody is jumping on the blogging bandwagon, but it's not always the best form of communication with clients or site visitors! Khalid, you pose a critical question. How much time, efforts and resources should blogging take up if you area B2B and even a B2C company? When is it too much? These are important questions that every blogging business should consider and evaluate. Every company has a unique situation. The business must evaluate what good (if any good at all) the blog is accomplishing.

Everybody is jumping on the blogging bandwagon, but it’s not always the best form of communication with clients or site visitors!

]]> By: Khalid Hajsaleh http://www.invesp.com/blog/sales-marketing/c2c-step-4-get-them-engaged.html#comment-1240 Khalid Hajsaleh Wed, 31 Oct 2007 02:06:47 +0000 http://www.invesp.com/blog/sales-marketing/c2c-step-4-get-them-engaged.html#comment-1240 We were having this discussion just yesterday as to the benefits of blogging. I know everyone preaches about blogging and how helpful it is to engage clients but do you think that is the case if you are a B2B firm targeting large clients like fortune 1000 companies? We were having this discussion just yesterday as to the benefits of blogging. I know everyone preaches about blogging and how helpful it is to engage clients but do you think that is the case if you are a B2B firm targeting large clients like fortune 1000 companies?

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