Tim Daly’s article stirred a bit of discussion at INVESP. It is suggesting that the days of organic search methods are numbered. Since sites, such as Wikipedia, aren’t necessarily the authorities on a topic but are at the top of the lists because of user-generated linking farms. Does this mean that our days of organic SEO methods are truly limited?

Not necessarily; according to many authentic sources such as Google and other search engines, eventually their algorithms will stop sites such as Wikipedia to rise if the substance is unauthentic and irrelevant. It’s actually happened several times where sites are banned and move from page ranking 8 to 0 because of unauthentic link farming methods and so forth. Don’t give up on the organic methods, and trust me; the more you rely on other methods to move up in the search engine rankings, the greater risk you are running of becoming completely eliminated and penalized by big search engines.

So what can we do to help avoid being this? We’ve worked with clients and actually helped them move up the page rankings in Google from 0 to 6 in a span of 6 months. All of it through authentic, organic methods such as adding content, optimizing the site, frame-working, article submissions, and site community building. It isn’t impossible, but maybe this article is suggesting that we work a little harder on getting results through organic methods. 

What do you think?