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This blog is brought to you by the team at Invesp Consulting, an e-commerce conversion optimization company.

Meet the authors of the invesp blog: Ayat, Khalid , and Chris.

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In my first post, I discussed the first seven areas you should evaluate your ecommerce options. The areas we covered in the first post are:

  1. Out of the box features
  2. Time-to-market
  3. Ease of migration from current systems to new platform
  4. Ease of integration with external and internal systems
  5. Scalability issues
  6. Ease of customization (branding, change of look and feel, etc.)
  7. Upgrade challenges with an ecommerce package

In this post I discuss the other 6 areas you should consider when choosing an ecommerce option:

Continue reading E-commerce implementations: 13 areas to evaluate your ecommerce options - part 2

planning

Companies have three main options to choose from when it comes to implementing an ecommerce site:

  • Custom build the e-commerce website
  • Choose an e-commerce packaged solution
  • Go with a hosted ecommerce solution

Each of those options has advantages and disadvantages. And while there are no correct an absolute answers in this area, there are some common approaches to select the best solution that will coincide with the business’s mission and objectives. A solution that works well with one business model might not be the best option for a different one. You also should consider the short and long-term costs associated with each of these options. The combination of benefits and costs should influence your final decision of which approach to choose.

Continue reading E-commerce Platform Selection: 13 Areas to Evaluate E-commerce Solutions - Part 1