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This blog is brought to you by the team at Invesp Consulting, an e-commerce conversion optimization company.

Meet the authors of the invesp blog: Ayat, Khalid , and Chris.

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By Chris Garrett on October 29, 2008 5:41 am
Posted in (Business)

Lots of people are worried about the economy right now, but what are you doing about it?

Have you taken steps to protect your business and your own income? Continue reading Do You Have a Plan B?

By Chris Garrett on August 6, 2008 7:41 am
Posted in (Sales & Marketing)

On the TV again today was another business pundit explaining how certain companies were feeling the pinch because of a retraction in advertising spend. The cooling economy in USA had impacted many media companies who rely on advertising for the bulk of their revenue.

It seems counter-intuitive to me, but just when people need sales the most, they pull back on their advertising. Doesn’t this seem strange to you?

Continue reading Advertising in a Recession