Would you like a 14.56% Conversion Rate?

Social media sites can provide great exposure and traffic. Since we released “Breaking the Digg Code” report, I was looking for ways to spread the word about it. One of the things I experimented with is running a StumbleUpon campaign that directs visitors to the report main landing page. The landing page offers subscribers the option to download the report if they subscribe to our RSS feed.

Traditionally, StumbleUpon campaigns and traffic do not have great conversion rates for pages where you have to subscribe to download a paper or a report. When we first ran the campaign, our conversion rate 5/66 = 7.5%.

Continue reading How to increase StumbleUpon Campaign conversion rate from 7.5% to 37.87% in one day

Tags: StumbleUpon, StumbleUpon advertising, StumbleUpon conversion rate
Posted in Conversion Optimization