the word headlines in a human eye
If you’ve skipped to Part 2 of this series because all you’re really looking for are quick tips to help your web copywriting, and you’re all “yeah, yeah, yeah” about the Preparation steps outlined in Part 1, please at least scan Part 1: Preparation. Whether it’s for a web page, a landing page, an email – … Continue reading How to Write Web Copy that Sells Even if You’ve Never Written Anything Before – Part 2: The Headline

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girl looking at computer screen
“There is nothing to writing. All you do is sit down at a typewriter and bleed.” Ernest Hemingway It’s the strangest thing. It seems that no one likes likes to write. Not even writers. Unfortunately, if you’re an online business owner, digital marketer or web developer, you’re at a bad point in history to not like writing. You’ll … Continue reading How to Write Web Copy that Sells Even if You’ve Never Written Anything – Part 1: Preparation

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This webinar covered three main areas: How to create a winning content strategy to increase conversions Crafting content to implement the strategy Examples from top websites showing how they were successful in using content to increase conversions I was joined by SEO expert, Joe Sinkwitz, who helped some of the top websites increase sales and leads through … Continue reading How to Create a Winning Content Strategy to Increase Conversions

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online customer reviews
How important are customer reviews to shoppers? Very important, as it turns out. The fact is, 90% of consumers read online reviews before visiting a business. And 88% of consumers trust online reviews as much as personal recommendations. We’ve got many more fun, interesting facts that’ll help you see why your customer review is so … Continue reading The Importance Of Online Customer Reviews [Infographic]

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Conversion Optimization Webinar
Following a consistent, repeatable methodology has proven over and over again that it produces amazing results. Having the right value proposition, understanding buyer momentum, increasing scent, applying cognitive progression, and increasing user engagement are some of the ways that our partners achieved amazing increases in online conversion. What’s most important is to select the problems … Continue reading Upcoming Webinar: How Conversion Methodology Yields 50, 90, and 200% Improvements in Conversion Rates

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credit http://paulsutton.co/
If you are in the business of online marketing, you already know that regardless of how many academic courses you took in college, or how many hours you spent listening to your teachers, the most you will ever gain is some basic knowledge but will not be taking you to the cutting edge. Online marketing … Continue reading The Top 10 Marketing Books of All Times

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lonelyshoppingcart
Before I delve into my blog and the topic at hand, what do you think of this intro: Once upon a time there was a shopping cart, glee as can be, with over 5 items filling it’s belly. But on that same day, while it anxiously awaited for pay, it was left abandoned and nobody … Continue reading The story of the lonely shopping cart

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